Author: Jordan Wutkee

Lead generation is one of the most important marketing activities any company can engage in. It “feeds the funnel,” after all, providing the sales fuel that keeps the company growing. What does successful lead generation require of you, though, and what common hazards can you avoid? 1: Do Ask for Website Visitors’ Email Addresses We…

When they need to boost sales fast, it’s common for companies to buy a list of leads they can contact. This is a quick fix, and it can be inexpensive, but there are risks. Calling on irrelevant and outdated leads can hurt your brand’s reputation. It’s much more effective and powerful to focus on leads…

One of the best ways to increase lead generation starts with active listening. Active listening is hard work, but you can follow a simple process to make it effective every time. The key is to apply it in all interactions, not just sales meetings. This includes online conversations via social media. Smart Funnel applies careful…

Performance marketing is results-oriented marketing It can be tricky to gauge the effectiveness of traditional marketing Good marketing agents know how to manage the interactions between different facets of digital marketing and strategies that boost metrics Make sure to work with agents that will give your brand the attention it deserves Smart Funnel makes it…

A good call center marketing strategy can change the way your customers interact with your brand. Call centers are often where customers first meet your brand. Every call agent’s actions and words will, therefore, affect your brand. Good training and internal communications are essential parts of a good marketing plan. Smart Funnel helps clients to…

If you have to purchase a contact list to get sales moving, quality lead buying should be a priority. Ideally, all leads should come from voluntary opt-ins within organic lead generation campaigns. Many businesses don’t have the resources they need to develop such a campaign when they’re first starting or in a tight spot, though….

Sales lead data acquisition helps you find new prospective clients Businesses can’t grow without constantly finding new customers The process of finding leads is now more technologically sophisticated Lead generation specialists make business growth more efficient Smart Funnel uses high-quality data to enable your business to scale What is the most basic process that enables…

Lead generation affiliate marketing makes advertising work harder Affiliate marketing works for businesses of all sizes It leverages trust between merchants, publishers, and customers It also provides a powerful source of high-quality sales leads Smart Funnel manages and coordinates lead generation through select affiliates Companies that want to grow and earn more have to implement…

Better data acquisition helps companies avoid sales slowdowns Bad data becomes bad leads that waste valuable prospecting time Our cost-effective strategies bring in better leads, faster Integrated teams and services compound the positive effects Use Smart Funnel’s industry insights to your advantage! The effort of boosting your company’s sales efforts benefits greatly from having stronger…